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Dean Baker
Published: Tuesday 25 October 2011
The CEO of Caterpillar, one of the largest companies in the country, complained that he could not find qualified hourly workers for his manufacturing facilities.

A Generation of CEOs Who Don’t Know How to Raise Wages

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Those who follow the rants from our business leaders and their allies in politics and the media have been struck by a disquieting cry in recent months. We have been repeatedly told that, even though we have more than 25 million people unemployed or underemployed, businesses are unable to find qualified workers. 

For example, last week New York Times columnist Thomas Friedman took us to Illinois where Doug Oberhelman, the CEO of Caterpillar one of the largest companies in the country, complained that he could not find qualified hourly workers for his manufacturing facilities. Oberhelman went on to complain that he also could not find engineering service technicians or and even welders.

Friedman also recounted a conversation with Chicago’s new mayor, former Obama chief of staff, Rahm Emanuel. According to Friedman, Emanual complained about "staring right into the whites of the eyes of the skills shortage." Friedman recounts a story from Emanuel about two young CEOs in the healthcare software business who claimed that they have 50 job openings today, but can’t find the people.

There are many other accounts like the ones in Friedman’s column of businesses who find their growth prospects stunted by their inability to hire good workers. There are two parts to this story that should bother people.

First, in spite of all the complaints in the media about businesses not being able to find good workers, this problem doesn’t seem to show up in the data. According to the Bureau of Labor Statistics, the overall ratio of job openings to existing jobs is just 2.3 percent. This is down by almost a third from its pre-recession level.

Mr. Oberhelman’s experience at Caterpillar doesn’t seem to be common among his peers; the job opening rate in manufacturing is just 2.0 percent. Even in professional and business services, the category that would likely include the workers that the software execs wanted, the job opening rate is just 3.5 percent, down by more than 25 percent from pre-recession levels.

As a group employers also don’t seem to see inadequate worker skills as a problem when asked in surveys.  The National Federation of Independent Businesses has been asking its members about the biggest problems they face for more than a quarter century. In the most recent survey only 6 percent listed labor quality as one of their top problems. This is up from the 3 percent at the trough of the downturn, but down sharply from the 24 percent peak reached more than a decade ago.

While the experience of CEOs cited by Friedman might appear to be atypical since it is not reflected in the data, there is another aspect to the problem that is even more disconcerting. These CEOs apparently do not know how a business is supposed to respond to the inability to find qualified workers.

According to standard economics, when businesses can’t fill job openings, they are supposed to offer higher wages. If these businesses offered higher wages, then they could lure away workers from their competitors. They may also be able to attract workers from other states or even other countries. Certainly there are workers somewhere in the world who have the skills that are needed to work at Caterpillar or at software firms run by Mr. Emanuel’s friends. If these CEOs raised wages high enough, then these workers would be willing to work for their companies.

However, they have not chosen to raise wages to the market clearing level for some reason and therefore can’t get the workers they want. Apparently, these CEOs do not know how to raise wages.

This inability to raise wages is also reflected in the data. There is no major occupation group that has seen substantial increases in real wages over the last decade. Even college graduates as a group (excluding those with a post-graduate degree) have not seen an increase in real wages over the last decade.  This indicates either there is no problem of skills shortages or that companies are increasingly being run by CEOs who do not know how to increase wages.

Since it would be rude to imply that CEOs are not being honest when they complain about the lack of skilled workers, we should assume that they don’t know how to raise wages. This is a problem that could be easily remedied. The government could offer short courses to CEOs and other top executives that would teach them how to raise wages and why this would be beneficial to their firms.

These raise-waging instruction sessions should not be very expensive; even the thickest CEO could probably learn how to raise workers’ wages in a day or two. Most state and local governments could afford the cost, which should be easily repaid in stronger growth when employers learn how to address their skills shortage.

Companies should not have to forego expansion and workers should not have to be unemployed just because CEOs don’t how to raise wages. The skills shortage problem can be fixed.

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ABOUT Dean Baker
Dean Baker is co-director of the Center for Economic and Policy Research in Washington, D.C. He previously worked as a senior economist at the Economic Policy Institute and an assistant professor at Bucknell University. He is the author of several books, including Plunder & Blunder: The Rise and Fall of the Bubble Economy, The Conservative Nanny State: How the Wealthy Use the Government to Stay Rich and Get Richer and The United States Since 1980. He was the editor of Getting Prices Right: The Debate Over the Consumer Price Index, which was a winner of a Choice Book Award as one of the outstanding academic books of the year. He appears frequently on TV and radio programs, including CNN, CBS News, PBS NewsHour, and National Public Radio. His blog, Beat the Press, features commentary on economic reporting. He received his B.A. from Swarthmore College and his Ph.D. in economics from the University of Michigan.

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18 comments on "A Generation of CEOs Who Don’t Know How to Raise Wages"

rdberg1957

October 28, 2011 9:48pm

There are many questions one could ask the CEO who is being obtuse. Besides wages, training, and benefit issues, one could ask what the history of layoffs was in the area. If lower wages are being offered and there is a history of layoffs, it may mean that the skilled workers moved out of the area. Who is going to want to move to Caterpillar's locale for an inadequately compensated job if they believe they will be laid off within a few years? Some of the consequences of cost-saving measures is that one loses trained workers. I worked in two insurance companies. The executives never thought there would be consequences to the business of laying off expertise. They viewed employees as interchangeable parts. The executives, for the most part, did not understand the business, what the workers were doing to bring in revenue or cut costs and never visited the operation.

Kent Olsen

October 26, 2011 12:48pm

They don't seem to have any problem defending ridiculous compensation in the name of retaining "skills" on Wall Street or in the executive offices of major corporations. I don't think there is any need for additional CEO training. This disconnect appears to be intentional. If only there were some way for the people of this country, or any country for that matter, to correct the inequality. I know! We could call it a functional government! Oh, wait. The corporations already bought all of those. We might have to try something else...

David Sheridan

October 25, 2011 7:56pm

They are waiting for things to get worse so qualified workers will be willing to work for less. VW had no trouble finding autoworkers in Tennessee willing to accept 12 bucks an hour. There were thousands more applicants than jobs.

rogue

October 25, 2011 3:59pm

Randall L. Stephenson (born April 22, 1960 in Oklahoma City, Oklahoma) is an ... as CEO of AT&T totaled $20240457, including a base salary of $1450000, ...unbelievable!

bccrnlic

November 06, 2011 3:12am

So, CEO's do know how to raise salaries........THEIR OWN!!! lol

Msdori

October 25, 2011 3:34pm

Before wages can be raised on the bottom tier, the top tier has to reduce theirs; otherwise, you have an ever increasing 'cost of goods/services' defeating any reduction in the higher costs of living. It's quite simple that there is such a wide gap between the top salaries of the CEO's and their workers, they have no room to offer higher wages unless they cut theirs. HELLO BOARD MEMBERS ?...Anyone listening ? It's time to start cutting from the top and using that money to train new employees and attract other skilled workers.

bccrnlic

November 06, 2011 3:24am

I don't think they heard you....or ever will. They have selective hearing. I heard years ago that the average company CEO in Japan makes 10 times the salary of his lowest paid workers. In America (at that time), company CEOs were making 100x the amount of their lowest paid workers. That's why they can't give raises.....there's no money left after CEO salaries are paid. It's not that CEOs don't know how to give raisies, they just don't give a s***t as long as they get theirs.

Jackie Christner

October 25, 2011 2:48pm

Back in the '60's when I was a teen and young adult, companies used to train new hires for jobs, even paying for them to take some college or tech school classes after hours, although the company classes were sometimes during work hours. I don't think they did it for just any new people, but for those they felt could have a future with the company. I don't know how fair their policies were on choosing those people, but at least they did invest in the future of their companies in that way. It seems to me, with the cost of education these days, some of these complaining companies could invest in this way for their own good and for the good of the country and save some young people from spending the rest of their lives paying education loans.

bccrnlic

November 06, 2011 3:35am

The only thing a lot of companies these days know how to invest in is higher salaries for their CEOs. And this probably includes institutions of higher learning. Maybe that's one reason why the cost of an education is so high these days. Those at the "top" of corporations in contemporary America seem to have adopted a "king" mindset, where all of their "subjects" are obligated to shower them with constant gifts in the way of elaborate salaries and bonuses. But, they will eventually suffer the fate of many kings throughout history: They will be ousted. I look forward to that day.

aratinga77

October 25, 2011 1:42pm

I just spent an interesting half hour on the Caterpillar jobs site. Apparently they have been complaining about the shortage of their required skills for a very long time. What they are really complaining about is that schools don't train people to do the jobs that Caterpillar has. The jobs I looked at required very specific experiences and skills that you just don't find in schools. Caterpillar does not want to train people -- that is what they are complaining about. They are offering $13-14 per hour for welders. They work a 4-day, 12 -1/2 hour shift. I don't know if that is a competitive rate for welders! Or if they get benefits. Or whether the hourly rate is paid for steady work over 12 months.Their higher level jobs don't show any salary offered -- not unusual. I saw only 5 jobs in IT!

bccrnlic

November 06, 2011 3:49am

According to www.payscale.com, the average hourly salary of a welder is between $11 and $24 dollars an hour. So they are within the average pay rate. But you know what? If they can't find welders at that rate, they need to RAISE the rate. DUH!! And if they still can't find people, and they need them really badly, they need to train them.....another DUH! Apparently, the managers of this company are either business "retarded" or greedy. My bet is on the latter.

pitch1934

October 25, 2011 1:35pm

What ever happened to apprentice - journeyman programs?

Mstruck2

October 25, 2011 1:32pm

Hmm. Are Friedman and the CEO's he spoke with uneducated or just plain dumb? Probably both. There are skilled workers available in the US. The CEOs want to pay third world wages. Pity the unemployed skills worker who can't find decent work for decent wages.

Panama Kid

October 25, 2011 1:31pm

Even those with advanced degrees in fields such as teaching are not always seeing salary increases. I have worked at exactly the same wage for over 20 years as an adjunct faculty member at Saybrook University in SF, CA.

Phil Sevetson

October 25, 2011 1:11pm

I'd be more inclined to credit CEOs in the Pharmaceutical business, where I read recently that skilled workers are indeed in short supply. Hourly workers and welders? Maybe they're not paying enough that people are willing to go to the relatively inexpensive trade schools which teach such things???

Kat Jordan

October 25, 2011 11:36am

Sharks in suits have no common sense.

Norman Allen

October 25, 2011 11:08am

It seems that they are in the game to skin those below them, not to improve anything or to care about anything outside of their immediate self interest/pleasures. What do you expect from those who are born into the privileges and perks of the top .005%, never aware of the toil and tribulations of the average working people who have been given the burning end of the stick most of their lives? The system needs to be reformed or else, we are all toast. How can we sustain a system where the average worker is paid 1/400th of average CEO income per year?

bccrnlic

November 06, 2011 3:53am

We're headed for "crash and burn." It's inevitable. It's the only thing that will get the attention of the 1%. Their common sense is clouded by dollar signs.