Noam Chomsky is institute professor emeritus in the Department of Linguistics and Philosophy at Massachusetts Institute of Technology. A TomDispatch regular, among his recent books are Hegemony or Survival and Failed States. This essay, the first of two parts, is excerpted from his new book, Who Rules the World? (Metropolitan Books, the American Empire Project, 2016). His website is www.chomsky.info.
The Culture of Pleasure sits tightly within and feeds the pervasive Ideology of Consumerism, a socio-economic model that has poisoned the environment and led to the commodification of everything, and everyone.