Suspended Cambridge Analytica CEO reportedly used racial slur describing potential clients

“In the view of the Board, Mr. Nix’s recent comments secretly recorded by Channel 4 and other allegations do not represent the values or operations of the firm and his suspension reflects the seriousness with which we view this violation.”

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Image Credit: The New York Times

Recently suspended after British investigative reporters secretly recorded him and his colleagues boasting about their firm’s illegal tactics, including bribes and blackmail against politicians, Cambridge Analytica CEO Alexander Nix reportedly used a racial slur against potential clients in a leaked internal email. According to reports, Nix referred to two black potential clients as “n—ers” in the company email.

Shortly after The Guardian published an explosive interview with Cambridge Analytica (CA) whistleblower Christopher Wylie describing Steve Bannon and Robert Mercer’s decision to deploy pysops against the American public in order to elect Donald Trump as president, Britain’s Channel 4 News began posting a series of secretly recorded videos depicting Nix and his associates bragging about entrapping and bribing political candidates with prostitutes, CA’s involvement in getting Trump elected, and claiming they used a self-destructing email system to destroy incriminating evidence.

On Tuesday, the Cambridge Analytica board of directors issued the following statement: “The Board of Cambridge Analytica has announced today that it has suspended CEO Alexander Nix with immediate effect, pending a full, independent investigation.

“In the view of the Board, Mr. Nix’s recent comments secretly recorded by Channel 4 and other allegations do not represent the values or operations of the firm and his suspension reflects the seriousness with which we view this violation.”

On Wednesday, The Times of London reported that Nix “referred to two black potential clients as ‘n***ers’ in an internal email.” Neither the identities of the potential clients, nor the subject of the email, were revealed.

According to the Channel 4 News secret recordings, Nix and his associates claimed that CA had worked in more than 200 elections around the world, including countries like Nigeria, Kenya, the Czech Republic, India, and Argentina.

Facebook recently banned CA from advertising on the social media platform after the company collected the personal data of 50 million Facebook users without their knowledge or permission. Facebook reportedly knew about the security breach for two years but failed to take any action to protect its users.

Two weeks before the reports became public and many people began deleting their Facebook accounts, Facebook CEO Mark Zuckerberg sold more than 1.14 million shares at an average price of $183.81, for a payout of nearly $210 million.

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